What are some top strategies for conversion optimization?

  1. Use persuasive copywriting - Copywriting is one of the most important aspects of conversion optimization. You need to use persuasive language that will convince your visitors to take action.
  2. Use effective calls to action - Your calls to action should be clear and concise, and they should stand out from the rest of your content.
  3. Test different designs - You should test different designs to see which ones convert the best.
  4. Use effective images - Images can be very effective for conversion optimization. You should choose images that are relevant to your content and that will capture your visitors’ attention.
  5. Use A/B testing - A/B testing is a great way to test different versions of your pages to see which ones convert the best.
  6. Use persuasive videos - Video can be a very effective tool for conversion optimization. You should use videos that are relevant to your content and that will capture your visitors’ attention.
  7. Optimize your landing pages - Landing pages are a key element of conversion optimization. You need to make sure that your landing pages are effective and that they convert well.
  8. Use social proof - Social proof is a powerful tool for conversion optimization. You should use testimonials, case studies, and other forms of social proof to persuade your visitors to take action.
  9. Use urgency and scarcity - Urgency and scarcity are effective tactics for conversion optimization. You should use these tactics to encourage your visitors to take action.
  10. Optimize your forms - Forms are a key element of conversion optimization. You need to make sure that your forms are effective and that they convert well.

CRO & UX are a big field, it can be difficult to know where to start 🤔

Most of the guides out there are either too long, too short, or generalize things so much that they do not help you at all.