What are some common conversion rate optimization issues?

There are a number of common issues that can lead to poor conversion rates.

One common issue is a poor website design. A website that is poorly designed, difficult to navigate, or not user-friendly is likely to dissuade potential customers from converting. It is important to ensure that your website is designed in a way that is easy to use and appealing to potential customers.

Another common issue is insufficient traffic. If your website is not receiving enough traffic, it is unlikely that you will see a high conversion rate. It is important to ensure that you are driving traffic to your website through effective marketing and advertising.

Another common issue is a lack of compelling content. If your website does not have content that is interesting and relevant to potential customers, they are unlikely to convert. It is important to ensure that your website has high-quality, engaging content that will appeal to your target audience.

Finally, another common issue is a lack of effective calls to action. If your website does not have clear and effective calls to action, potential customers may not know what you want them to do. It is important to ensure that your website has strong calls to action that are prominently displayed and easy to understand.

CRO & UX are a big field, it can be difficult to know where to start 🤔

Most of the guides out there are either too long, too short, or generalize things so much that they do not help you at all.

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