Psychology

The Five Principles of UX Design Psychology: Can You Predict the Behavior of Your Users?

The Five Principles of UX Design Psychology: Can You Predict the Behavior of Your Users?

The design of an application affects the experience that the user has with it. How do you know what your users are thinking? The Five Principles of UX Design Psychology can help you gain insight into your customer’s minds by predicting their behavior and needs. In this article, we will discuss each principle and show how …

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6 Ways to Reduce Cognitive Demand When Designing UX

Decision fatigue is a popular term used to describe when people have made too many decisions over a specific period. Research suggests that it mainly occurs as humans’ cognitive resources diminish with time. That’s why after you’ve been surfing Netflix for 30 minutes looking for something new, all you end up watching is ‘The Office’. …

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How to measure and improve customer retention: building long-term solutions

In uncertain times, it is tempting to focus on short-term solutions to grow the business. However, if you want long-term success, you should invest in strategies to sustain your company. Customer retention is an essential part of any business’s strategy, and implementing these six strategies will help you retain more customers while providing them with …

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